Coorporate Sponsorship Opportunities

Easter on Parade

Easter Sunday 1-5PM

This annual street festival on historic Monument Avenue draws over 40,000 people. Easter on Parade is one of Richmond's favorite spring celebrations. Enjoy 3 stages of live music, children's entertainment, delicious food and first-rate people and pet watching!

Demographics – Families, pet lovers Adults 25-54, caucasian

Friday Cheers

Fridays May12-June 30 6-10PM

Friday Cheers has become a true Richmond tradition! For eight weeks, May-June, thousands of people head down to Brown’s Island to relax and enjoy great live music to end the workweek. The beautiful setting on the banks of the James River is a great place to meet friends and hear some of the region's top bands, enjoy good food and cold beverages.

Demographics – After work, young professionals - 21-34 years old – these events draw 5-8,000 people each week

River City Beer & Seafood Festival

Saturday, June 10, 2006

Discover for yourself the difference between lager, ale and stout at the River City Beer and Seafood Festival. The event features imported and craft-brewed beer, great seafood and live music on Brown's Island.

Demographics – Adults 25-49 years of age – this event draws an average of 10,000 people

2^nd Street Festival

October 6-8, 2006

The hands of time are turned back to the past when 2nd Street was the heart and soul of Richmond’s African American community. Come and hear live music on two stages, enjoy children's activities, taste delicious food, shop in the marketplace and dance in the streets!

Demographics – African-American families – this event draws over 50,000 people

National Folk Festival

October 13-15, 2006

The National Folk Festival is a large-scale FREE three day event. The festival features over 25 of the nation's finest performing groups and crafts people, seven stages of continuous music and dance, craft exhibits and demonstrations, a Folk Arts Marketplace, children's area and delicious regional and ethnic foods. The National Folk Festival is held on the banks of the beautiful James River in historic downtown Richmond, Virginia.

Demographics – This event draws over 125,000 people over a weekend – Adults/Families of all ages

How Can My Company Benefit from a Sponsorship?

• Business Category Exclusivity
• Get thousands of people to experience your brand with face-to-face marketing in the form of sampling, couponing and displays
• Title ownership of a proprietary event
• On-site sales
• Corporate identification in event media (television, print, radio, outdoor)
• On-site signage
• Logo with hyperlink on event website